Intex has introduced its IN 2020, a user-friendly mobile phone that claims a long-life battery with a stand-by time of 25 days, and non-stop conversation for up to seven and a half hours.
Intex claims the IN 2020 is possibly the first mobile phone in the market with such a high battery capacity. Possibly a corollary of this feature is that users don't have to charge the phone on an everyday basis. Also included are features like a blacklist facility and a phone book memory of 500 numbers.
There's also a unique feature called "Make your song your ring tone", wherein users can record up to two songs in five minutes, making those songs their ring tones. The phone comes with pre-loaded sing tones from Tips Industries' Top 20 songs listing, eight games, and twin language support to allow menu display and messaging in Hindi as well as English.
An enthusiastic Shailendra Jha, business manager (Mobile Phones) of Intex, said at the launch that with the price of the phone, they hope to strike the right chord with both mid- and lower-end consumer segments, which form approximately 60 to 70 percent of the entire mobile phone market across rural and urban areas of the country.
The Bar-shaped IN 2020 is available in Suave Red-Black and Orange-Black combos, and retails for under Rs 2,000.
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